In 2008, DJ’s NDN and Bear Witness founded A Tribe Called Red adding two-time Canadian DMC champ, DJ Shub to the crew in 2010. ATCR creates an never before heard sound made up of a wide variety of musical styles ranging from Hip-Hop, Dance Hall, Electronic, and their own mash-up of club and Pow Wow music, known as Pow Wow Step that is quickly gaining respect from all kinds of communities from all around the world.